Creating & Curating Eyewear Since 1913

Morgenthal Frederics not only has its own line of eyeglass frames, but also manufactures Cartier, Sabyasachi, Salvatore Ferragamo, Jacques Marie Mage, and Oscar de la Renta. It is a core belief of Morgenthal Frederics that frames should enhance a person’s individuality. It’s both an art and a craft that they take extremely seriously.

FrameUp Eyewear stocks Morgenthal Frederics frames, along with all of their corresponding brands. We serve people from throughout Western New York. What sets us apart from the other opticians in the area is our personalized service and attention. When you walk in the door, you will be greeted by a helpful member of our staff who is dedicated to you and helping you find the perfect pair of frames. You will find the atmosphere here to be more like a jewelry store rather than an optical office.

Please take a look at our sampling of Morgenthal Frederics eyeglass frames on this page. If you’d like to schedule a consultation, please get in touch with us.